Promoting a Graphic Novel Collection: Sometimes Innovation Means Utilizing Someone Else's Expertise

John Edward Osinski


This article describes an innovative way to promote a libraryâs graphic novel collection using the format of the genre itself. The author describes his trepidation about his lack of artistic ability, followed by the successful experience of using Comic Book Creator software to create marketing material. A description of how the software works is provided and advice is offered to others wishing to do something similar.


graphic novels; comic books; promotion; marketing

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ISSN: 1947-525X